Rebranding

Rebranding

We've rebranded by changing our logo, tagline and brand colours. As we had to get new website designs, social media profiles, letterheads, brochure, business cards, newsletter design and more, the whole exercise was quite time consuming and costly.. Now we have first hand experience of what our clients go through when they rebrand. For those who are infringing on someone else's trademark a name change...Read More »

Start up

Start up

It can be difficult when you start up to know how to spend your resources. Keeping a tight rein on expenses is essential in the early days, but it’s equally important not to neglect important issues like intellectual property (IP). IP is relevant in a number of different ways, one of these being the name...Read More »

By Shireen Smith | October 13, 2014
Strict sanctions for failing to comply with latest distance selling regulations

Strict sanctions for failing to comply with latest distance selling regulations

If you sell online, then you’ll want to make sure you comply with new rules introduced by the latest consumer regulations. Businesses need to be aware of their impact, so they can update terms and procedures accordingly, and remain compliant, otherwise they face uncertainty, and potentially strict sanctions. In this article we look at some of...Read More »

By Stefano | August 1, 2014
Naming your start-up: tips for lasting success

Naming your start-up: tips for lasting success

The notion that the main consideration when choosing a new brand name is its availability as a .com domain is widespread. What is less well known is that you may not be free to use your chosen domain name if the name would infringe on someone else’s trademark rights. Countless start-ups regularly trip up because...Read More »

By Shireen Smith | July 18, 2014
Ignorance not Bliss – Avoiding liability for infringing pay-per-click advertising activity

Ignorance not Bliss – Avoiding liability for infringing pay-per-click advertising activity

Often, businesses treat intellectual property just as something they need to own and register, without giving enough thought to the risk of infringement. Even where the risk of infringement is considered, business owners don’t often realise that they could be liable for the actions of their contractors or employees, even if they are unaware of them....Read More »

By Stefano | April 16, 2014
European Trademarks

European Trademarks

If you are doing business in a number of different European countries then, rather than registering your trademarks in each jurisdiction separately, you will likely apply for protection at the European level.  This enables you, through a single application, to  secure protection in all 28 countries (and counting).  Unless you only need protection in one or...Read More »

By Stefano | February 25, 2014
European Trademark Office rules Pinterest doesn’t own rights to its name

European Trademark Office rules Pinterest doesn’t own rights to its name

US social network Pinterest has lost grip of its European trademark rights[/caption] Social networking giant Pinterest lost its trademark battle against Premium Interest, a London-based news aggregation start-up, following a ruling by the European Commission Office for Harmonisation of the Internal Market (OHIM). The implications of the EU trademark office’s decision is...Read More »

By Shireen Smith | January 27, 2014
Battle of the Bands

Battle of the Bands

Trademarks can be one of the most significant of IP rights as a recent case involving the band Wishbone Ash  demonstrates. The band was popular in the 1970s, and as often happens with bands, members came and went, so that eventually Andy Powell was the last man standing from the original group. He nurtured a...Read More »

By Shireen Smith | November 26, 2013
Online Brand Protection

Online Brand Protection

Beware of buzz marketing. Writing fake online reviews can land your business in serious trouble and cost you more than you gained in reputation or sales, as evidenced recently by a host of SEO companies caught up in New York’s “Operation Clean Turf”. A year-long undercover investigation into the reputation management industry caught 19 small...Read More »

By Shireen Smith | November 25, 2013
Trademark Registration – A Lack of Finality?

Trademark Registration – A Lack of Finality?

Over half a million trademark applications are filed each year throughout Europe, and a memo of the European Commission indicates that as of March 2013 there were nearly 10 million trademarks listed in European registers. Putting it mildly, the Commission notes that "The demand for trade mark protection is high". But if you consider the...Read More »

By Stefano | August 19, 2013
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