Protect your IP

IP is an umbrella term covering copyright, trade marks, patents, designs, and know how. These encompass some of your most valuable intangible assets including your brand name, and logo, or any secret recipe, clever design, brilliant invention or smart software that sets your business apart.

Our test helps you assess whether you risk being sued, and potentially having to pay damages claims, and whether your IP is protected. You will find out how to increase the value of your business.

The aim is to help you avoid making mistakes which damage your business.

For digital businesses, taking the test has the added benefit of identifying common risks you might not be aware of.

What stage has your business reached*
- Not yet trading
- Selling offline, only in UK
- Selling online or Internationally
Do you use any staff who are not employees to produce work for you?*
- No
- Yes, we have informal arrangements
- Yes, I wrote or copied an agreement which we use
- Yes, a lawyer drafted a contract we use
Have you already decided on names for your business, or your products and services?*
- Not yet
- We have decided on names but have not started using them yet
- We are already trading and using names for our business, products or services
Do you know whether the names you use are legally available?*
- No
- I am not using any names
- I have carried out research myself (such as searching online to see if they are already in use)
- I asked a lawyer to advise on my choice of names
Have you registered your business, product or service names as trade marks?*
- Not registered
- I am not yet using any names
- Some of them, but not all
- Yes, all of our brand names are registered
In your business, do you devise new innovative products or services?*
- No
- Yes
- Yes, and I make sure that I have a confidentiality agreement in place before I share any details
Have you registered domain names?*
- No
- Yes, my web designer (or similar) registered them
- I registered them myself
Do you have legal documentation on your website?*
- I do not have a website
- No
- Yes, I wrote something myself or copied terms from a similar site
- Yes, I have a privacy policy and terms on my website prepared by a professional
On your website, or in promotional materials, do you use images or other content which you can find on the web?*
- No
- Yes
- Yes, and I always give credit
- Yes, but only work which I buy through stock image libraries
Please enter your email below, and we will instantly email your report and advise on next steps.
First Name(s)*
Surname*
E-Mail*
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Avatar Azrights @azrights ·

15 Mar

I want to change the way society thinks about IP in relation to branding and brand management because knowing IP principles is essential for all business owners, marketers, designers, lawyers.

Read full blog here 💡➡️ https://www.brandtuned.com/blog/why-ip-is-an-essential-life-skill

Avatar Azrights @azrights ·

1 Mar

Advance your skills and learn how to choose effective brand names that take account of brand protection.

Register your interest to get notified when updates for the next Brand Tuned Program are released https://www.brandtuned.com/register-your-interest-brand-tuned 👀

Avatar Azrights @azrights ·

22 Feb

Owning what we do is about retaining control rather than giving away the value of our knowledge and skills. It’s about understanding that ownership of digital assets matters.

🎙 Have you listened to this episode on ownership? Check the full episode here https://www.brandtuned.com/why-focus-on-ownership

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