Digital Courses – What You Need To Know Before You Start Creating Yours
If you prefer to listen/watch a video instead of reading then click here to go to my youtube channel. I was surprised to hear a while back that only a minority of students who buy online courses actually open and use them let alone finish them. That was from a respected thought leader who sells many online…Read more »
Intellectual Property Business Advice For Startups
Before considering a budget for services such as Outsourcing, Trademark or Patents even, I’d like to give you some pointers based on my experience of advising startups of all types over the last 15 years. Businesses tend to change radically in the early years so that a few years after starting up, many look nothing…Read more »
Power of Habits – How Habits Are The Way To Protecting An Organisation’s Intellectual Property
If you prefer to listen/watch a video instead of reading then click here to go to my youtube channel. I recently read The Power of Habit Why We Do What We Do and How to Change. Books have a wealth of wisdom and this one is a real gem. Among other things the insights I’ve gleaned from…Read more »
Starting An Online Business Will Be Easier If You Take Action In The Correct Way
If you prefer to listen/watch a video instead of reading then click here to go to my youtube channel. The more thoughtfully you implement your ideas when starting your online business, the fewer actions you’ll need to undo or redo later. It’s easy to get paralysed by fear or indecision or to be too perfectionist though. So,…Read more »
Baby Boomers – 6 Reasons Why You Need To Avoid Stereotypes When Marketing To The Baby Boomer Generation
If you prefer to listen/watch a video instead of reading then click here to go to my youtube channel where you can watch it instead A LinkedIn connection recently messaged me saying “this may be of interest to you and relevant to your situation”. The link was to an article on retirement. Really? She thinks…Read more »
Opposition to a UK Trade Mark
People often ring us up when they receive a note of threatened opposition to their trade mark application so I thought it might be useful to give an overview of the UK Intellectual Property Office’s opposition process. The UKIPO provides a number of guidance documents about UK oppositions which provide detailed information and advice…Read more »
When Does a Start Up Need to Register a Trademark?
Every time you create a product, service, or business, you need a brand identity for it. Without a doubt, the most important element of most brands is the name. The law protects names through trademarks, not copyright. It is not possible to claim copyright in a name, even if the name is one you made…Read more »
Trade Names or Business Names as Trademarks
Quin & Donnelly was a well-known and successful fashion design partnership in Ireland which was founded more than 30 years ago when the pair were fashion students. Their collections had been sold for more than 15 years by retailers including Brown Thomas and House of Fraser when a dispute concerning their brand name Quin & Donnelly brought about the death of the brand. As the Times reported…Read more »
Does Copyright Protect Names?
Copyright is a wide-ranging subject, and relevant to many creative and non-creative industries. It is arguably the most universally relevant IP right, covering written materials, music, art, logos, and computer programs, to name a few. It protects most visual brand elements, such as logos, packaging, and websites, albeit it may also be possible to protect these by also…Read more »
International Trade Marks
Trade marks are your “badge of origin”, and serve to identify your products and services. Without trade marks, it would be impossible to find the products and services we like and to avoid those we don’t. So, trade marks are tools enabling consumers to identify products and services they have enjoyed and want to buy…Read more »