Digital Media Law

What is Digital Media?

Digital media refers to any type of media stored in electronic form, for example audio, video, graphics, images, text. So digital media might refer to the text files stored on your eBook reader, or the music file stored on an MP3 player.

• Digital media law is really a mixture of laws including:
  • Intellectual property law
  • Media law
  • Publishing law
  • Data protection law
•  Creators of digital media are often concerned about piracy and copyright infringement and may wish to use digital rights management (DRM) to manage these risks.
• Digital media often forms part of the branding and marketing of a business and product and businesses are often concerned about brand protection and the use of digital media in the emerging social media focused marketplace.