Louis Vuitton v Google

September 25, 2009

Some people are confusing the recent press reports concerning the case of  Louis Vuitton vs. Google Inc. with an actual ruling.  In fact the ECJ has not delivered its ruling as yet. The recent release from the ECJ was the opinion of the Advocate General who offers a persuasive but non-binding solution for the Court to consider. It is not unusual for the court’s decision to differ. Adam Vaziri Zanjani who has studied European law in some depth will shortly be writing an article on the significance of Advocate Generals’ opinions in EU case law.  The article will also survey the other Adwords related questions awaiting a ruling from the ECJ.