UK Domain Registrations Reach 7 Million
September 8, 2008
Recently Nominet revealed that they were over 7 million registered .uk domain names. One million of those domain names were registered in the last year. In a recent survey of British internet users it was revealed that 72% of British internet users were more likely to choose a .uk rather than a .com when looking online.
Phil Kingsland, director of marketing and communications at Nominet, comments: “We are pleased to see that the .uk registry is growing year on year. This, coupled with the high level of consumer trust in .uk emphasizes the value of businesses having a .co.uk domain name. It has become a key element of a UK-based company’s brand identity.”
At the same time several UK based hosting companies have reported a large increase in the number of .uk disputes in the last year. The web hosting firm has reported that the increase is due to the wider recognition of the value of .uk domains.
More UK companies are beginning to realise the importance of domain names in their overall brand protection strategies. We are firmly committed to helping our clients develop an online brand strategy and are launching a domain name registration and management service for our clients. Check the firm’s website for more details.